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How Do We Define What it Means to be Green?
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You may recall last week we shared a clip of Sustainable Minds’ CEO, Terry Swack as she contemplated whether there is such a thing as a “green” product.

Terry was part of a panel of sustainability experts Knovel convened on February 8th in Santa Ana, California to discuss Sustainability and Its Impact on Design and Innovation, a topic of growing interest to engineers.

Jon Fortune, Manager, Energy Advisory Service, California Center for Sustainable Energy,  also spoke about where we are in defining what it means to be green and reaching our goals. We are now setting the bar with new standards like Greenroads, a new sustainability performance metric for roadway design and construction. Listen as Jon reflects on whether we can ever achieve a sustainable world.

Watch the full video to learn what it means to be “green” today, market drivers and the evolution of corporate-level sustainability initiatives. And panelists shared their experience and perspectives to help engineers better understand how they can drive sustainability and collaborate with peers to achieve goals.

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